The AIM Organization FrAIMwork

OUR PROPRIETARY METHODOLOGY TO SCALE

Our scaling methodology is based on “frAIMwork”

Our proprietary framework that efficiently replicates our patient-centric interventional model.

FrAIMwork encompasses company best practices to highly differentiate our services and keep our growth laser-targeted. From location selection to real-time measurement of key performance metrics, it serves as an all-encompassing playbook for success.

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Our Blueprint for FRAIMWORK acts as the map to smooth and successful clinic expansion. Blueprint is a meticulously detailed collection of the operational details of our clinics. This allows us to ensure quality control and compliance across all clinics.

We strongly believe that nothing is ever perfect so these documents and processes are continuously evolving to prevent any repetition of problems and to adapt to any new regulations within the market. Some of the procedures that are documented include Clinic upstart steps, the introduction of new modalities, training of new employees, supplies sourcing, compliance, and employee recruitment.

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Wellstream is our 360° marketing model. We cover every base as patient generation is the lifeblood of our business. This model consists of 4 pillars of patient generation. The first is direct-to-consumer marketing. We utilize a thoroughly tested model that reaches our targeted demographic through numerous channels. Some of these include digital marketing, television marketing, and print advertising.

Our second pillar is healthcare provider marketing. We build an extensive provider referral network through education and collaboration with the local healthcare community. Our third pillar is community outreach. We partner with the community to become a staple organization within the area. Our fourth and final pillar is word-of-mouth marketing. Through providing top-of-the-line patient experiences, we encourage our patients to share us with friends and family

Our Four Pillars

How We Drive New Patient Acquisition

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Direct to Consumer
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HCP Marketing
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Community Outreach
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Word-Of-Mouth
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Inspire is our custom, scalable CRM solution that is built to capture maximum leads and nurture them through interaction, education, and unmatched customer service. This is how we monetize leads from inquiry to consultation.

We can create a comprehensive patient journey to inspire our patients to be involved in their health and to work together with us to help improve their daily lives. In addition to this, we can utilize the CRM to provide valuable metrics that help us continuously improve and identify gaps early on. Every digital, healthcare professional, and patient-driven lead is captured and nurtured toward treatment.
Embrace is our inclusive corporate culture designed to attract and retain best-in-class employees and providers. Through corporate recognition initiatives, development and growth opportunities, and a strong mission we are building a purpose-driven culture where the individual is at the core of our company. Our recruiting philosophy is to hire missionaries, not mercenaries so that we have a talent pool of purpose-driven team members.

To ensure that we maintain this strong environment, we will utilize our “IMPACT” review process. This process includes measuring our employees’ impact on different parts of the organization, including their peers, the organization’s performance, innovation, cross-functional integration, patient experience, and self-development.
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Cura is our patient-centric focus as a business. We aim to provide a top-of-the-line concierge experience for modalities that are not regularly available to most patients. This is done through the emphasis on patient experience metrics as well as guidelines on time spent with patients ensuring that the provider has enough time to help the patient and make the patient feel cared for. We are able to maximize the value of a patient by providing treatments that help a number of highly correlated ailments.
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Pulse check is our Proprietary Metric Dashboard that gives us real-time systems monitoring of all crucial aspects of the business. This custom diagnostic solution allows us not only to identify a problem quickly, but also to isolate, diagnose, and treat the problem before it turns into a chronic corporate disease. We then take our solutions and fold them into our blueprint to provide rapid solution management for the business as a whole.

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ALTAMESE – Clients

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This was the best treatment I have received for my knee.

I love this better than steroids. The staff was excellent! I have recommended you to friends and family. The knee brace is what I have been looking for. If need be I will be back.

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